I often get this swirling sensation in my head as I try to boil a set of ideas down into a form that is concise, precise, and easily grasped by others.
Every so often during this struggle, someone else puts a framework out there that just goes bang!, and everything you were trying to say suddenly sits nicely. That was my experience the other week with Nina Simon's piece on attendance and impact, and her use of the two verbs 'igniting' and 'sustaining'. Go read it.
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